Podcaster Workshop: for creators who want to learn about self promotion that doesn't suck

Hey This & That’ers,

Just a quick one from me this time — a few updates and announcements.

• Read this week’s issue of EarBuds, which shares recommendations of podcasts that’ll rewire your brain

• Join me and Miriam Tinberg tomorrow for an online event to learn about making digital content without feeling weird about it

• Enter to win a free, done-for-you podcast trailer (from Little Monster Media and Trailer Park)

Questions? Hit reply on this email. Let’s talk.

🗞️What is this newsletter?

Great question. This & That with Arielle Nissenblatt shares smatterings from around the podcast and audio world. Think: ideas, resources, events, discussions, opportunities, and more.

It comes out irregularly (AKA when I feel like it). It's an experiment with inconsistency in content creation.

From EarBuds

Miriam Tinberg listens to a ton of podcasts, and occasionally, she suddenly stops in my tracks because she knows that the thing she just heard is something that will change her lens on the world.

So then, she’ll replay the clip. This week for EarBuds, she brings us five podcast episode recommendations that have all given her that experience in some way.

Listen here

Events

How can you show up on social media in a way that feels authentic to you AND actually helps you reach your goals?

​We have some ideas.

​Our goal is to relay the insights we've gleaned from being active on social media (and in long-form content creation) to you so that you can learn how to:

• ​Figure out your content niche

• ​Decide which platforms to prioritize

• ​Repurpose long-form content into shorter clips

• ​Feel authentic in what you're putting out there

• ​Get over (and/or confront) any feelings of imposter syndrome

Register now (pay is on a sliding scale)

Win a free podcast trailer:

You need a podcast trailer for your show. And I want you to have one for free. I’m teaming up with Little Monster Media through my podcast, Trailer Park: The Podcast Trailer Podcast to give one away.

Learn how to enter by listening to this episode of the show or by checking out the show notes.

Quick hits:

• Thank you to everyone who came to my talk about podcast cover art at On Air Fest. Questions about the visual elements of podcasting? Let me know!

• Let’s follow each other on Bluesky

• If you’re a member of The Podcast Academy, voting is now open for The Ambies

📊Transparency stats

In this segment, I share subscriber numbers, as well as open and click rates. Why? It's fun to track growth and be open.

• Number of subscribers: 721

  • Down from 723 (don’t worry, I get it)

• Open rate: 64.4%

• Click rate: 14.77%

• Unsubscribes: 10 from last issue